10 Tips about your upcomming Portfolio


1. Less is More

Always keep in mind that companies receive tons of portfolios and therefore they are used to a curtain level of quality and quantity. That is why they like to be convinced in short time. A portfolio with over 60 pages (30 double pages) tops should be the limit. Especially when you think about your potential job interview, it makes sense to have some nice unseen projects left to show.

2. Logo Wall

Big names still have big impact. So, if there are any clients, companies, agencies and project partners that you have already worked with, make sure you present them properly by using their logos. These logos are strongly imprinted in the mind of everybody. This is why they have even more impact on us than just reading their names in words.

3. Fitting Headlines

Give your projects a headline that figures. Make sure that you anally describe for what part you have been responsible for in the projects you show. If you were working on the graphic, the packaging, the CAD-Model or the visualization of a product only, you should mention it in the headline. Because most companies don’t really read the texts properly. So this can cause some trouble in the potential job interview.

4. Teamwork

Name the other designers which had an important role in creating the project you are showing. The least companies like to hire people who passes the work of others off as their own.

5. Emotion

Each project has got a message. Try to express this message on the front page of each project by 1 to 3 strong pictures tops. Pictures tell more than words and the most people are still getting caught by emotional illustrations.

6. The creative process

Many companies, especially international agencies, value the „how and why“ of a project. So make sure that you do not only show a single sketch or perfectly rendered results. What is the reason for the design? Which kind of problems are getting resolved by the product? Are there any ergonomic studies or pictures of the model craft?

7. The Plus

The industry is always interested in hiring fresh and motivated people. That is why it’s important to show that you are not a working bee. Show them what you like and enjoy to do next to being a designer. It should obviously has a connection to your job. Do you paint? Do you sketch comics? Are you repairing cars and stuff?

8. The school report

If they don’t particularly ask for your school report/ testimony, do not send it over with your portfolio. Design is something that can not easily be classified. It actually only counts what you can create out of nowhere. The most companies are able to asses your work without reading a professors opinion first anyway.

9. Be honest

The is no Jack of all trades and there will never be one. That is fine. So if you have only scratched a software surface and you are not able to use it properly in everyday work life, do not put it in your portfolio. The same goes for hardskills like nitting, sketching or model craft. You can talk about that in the interview. But do not waste your time and the time of others by trying to do something you can’t do.

10. Thanks for your time and attention.

Anybody who has read your portfolio to the end is already convinced that this is something interesting. This is not self-evident. So you should always be thankful and give some respect to the reader by putting in a small „goodbye“ phrase at the end.

Talking about that…thank you for your time. I hope this will help you a bit.

Stay tireless

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